Think + Do » an exploration of mission-driven marketing and design

Favorite Links – August 2016

We’re always in search of fresh thinking on issues that affect nonprofit marketing. This eclectic list features some of our recent favorites:

Profitable Good Drives Bottom Line Results
The blending of consumerism and social consciousness is changing how people engage with brands.

Why REI’s #OptOutside Campaign is Worth Studying
Customer empathy is more important than ever

What Pokemon Go and other fashionable apps have in common

Why Problem-Finding is Cooler than Problem-Solving
Can you see around the corner, or only what’s in front of you?

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