- Who We Are
- What We Do
- Food for Thought
- Inquiries
We help nonprofit organizations communicate more successfully. For over 20 years we have worked with clients on research, marketing strategy, and the implementation of campaigns to raise awareness and visibility, inspire donors, and increase understanding.
Reach Magazine
The College of Liberal Arts at the University of Minnesota asked us to refresh the look of its alumni magazine to unify each issue around a featured theme.
Conquer Your Debt
LSS Financial Counseling helps people with overwhelming debt get back on their feet again. We helped them sharpen their brand position and messaging.
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Our Staff
Dan Woychick
Principal and Creative Director
dan@woychickdesign.com
Dan is a creative strategist and devoted family man with 20+ years experience helping non-profit organizations communicate more effectively. He earned a BFA in Art from the University of Idaho, and is a past president of AIGA Minnesota. Dan possesses a remarkable ability to recall phone numbers without use of a Rolodex. His work has been recognized in local and national competitions and publications, and on his Mom’s refrigerator.
We assemble teams of skilled people to respond to the challenges of each project we work on.
As needed, we draw on the talents of experienced marketing strategists, researchers, programmers, developers, and social media experts. This business model allows us to stay nimble, listen to what our clients need, and maximize the budget.
Working With Us
Our work is characterized by rigorous inquiry that helps us form a more holistic view of the organizations we work with. We believe that capturing the essence of each organization requires a deep understanding of its people and traditions. In so doing, we help each client better fulfill their mission.
Our depth of experience in non-profit marketing is demonstrated in our work, our methods, and our results. We get results because:
- Our experience working with non-profit organizations helps us to understand their challenges and recognize opportunities.
- We ask the right questions so that recommendations are based on context, not conjecture.
- We are experienced in guiding clients from Point A to Point B – and helping them define what Point A and Point B are.
- We help our clients tell compelling stories that are designed to reach specific audiences.
- We are skilled at translating themes, graphics, and messages from one application to another, maximizing each medium.
Client List
- Academic Systems
- AIGA Minnesota
- American Red Cross
- Annunciation School
- Bush Foundation
- Center for Victims of Torture
- City of New Richmond, Wisconsin
- Como Park Conservatory
- Eureka Recycling
- Full Cycle
- Hennepin Parks
- Invest Learning
- Learning Law & Democracy
- Manchester College
- Minot State University
- Minnesota Children’s Museum
- Minnesota Medical Foundation
- Minnesota State Horticultural Society
- National Youth Leadership Council
- Northeastern State University
- Okoboji Foundation
- St. Mark’s Music Series
- University of Minnesota
- University of Wisconsin–River Falls
Contact us to view our latest work, request samples, or discuss an upcoming project.
Portfolio
Case Studies
Northeastern State University
Reversing a four-year enrollment decline with an integrated summer campaign
UNIVERSITY OF MINNESOTA
Revitalizing a publication while saving $30,000 annually
American Red Cross
Recruiting young adults to become first-time blood donors
To view our latest work, request samples, or discuss an upcoming project, contact Dan Woychick at 612-825-5400.
News
Meet Plan Go: Career Break
Minneapolis, MN (10.16.12)
The event is intended to inspire people to fulfill their career break and long-term travel dreams. Participants will have the opportunity to meet speakers – including Dan Woychick – and like-minded travelers, and get the motivation, contacts and resources necessary to plan the trip of a lifetime. Learn more.
AIGA Design for Social Value Conference
San Francisco, CA (Oct 9-10, 2012)
Design + Business = Social Value. Presenters will demonstrate the broadening role design plays in institutional strategy and leadership, and how designers provide special advantages to tackling projects with social impact and enhance the human experience. Learn more.
IMpact: The legacy of Jane Wilson
Boise, ID (09.13.12)
This exhibition celebrates the career of art educator Jane Wilson and the impact she had on the lives of her students, who are practicing art in a variety of careers. The show features the work of Ms. Wilson and 33 of her former students, including Dan Woychick, at the Boise State University Gallery, September 7 – October 7, 2012.
Blog
Think + Do: An exploration of
non-profit marketing and design
Some ideas aren't neatly captured in a photo or a case study, but represent a synthesis of our experience. Some projects are experiments that allow us to stretch our creative muscles and develop new skills. On our blog you'll find information, inspiration, and an opportunity to participate in the exchange of ideas. Join us!
Links
News, opinions, and food for thought found in our ongoing quest for new ideas and deeper understanding of nonprofit marketing.
Learning to Say No to Bad Ideas
A List Apart
Skip Perfection & Launch Early
The 99 Percent
Design Your Customers' Decisions
Harvard Business Review
The Frontal Cortex
Are Metrics Blinding Our Perception?
New York Times
Contact Us
Thank you for your interest in Woychick Design. To view our latest work, request samples, or discuss an upcoming project, please contact us at 612–825–5400 or by email at info@woychickdesign.com.
Woychick Design
3717 Colfax Avenue South
Minneapolis, MN 55409
612-825-5400 phone