- Who We Are
- What We Do
- Food for Thought
- Inquiries
We help nonprofit organizations communicate more successfully. For over 20 years we have worked with clients on research, marketing strategy, and the implementation of campaigns to raise awareness and visibility, inspire donors, and increase understanding.
New Work
Northeastern State University's website, formerly lacking organization, video, animation, or social media features, is updated to support enrollment growth and a Spring 2010 integrated marketing campaign.
Good is Not Good Enough
Today, great ideas are more valuable than ever. Savvy information consumers demand extraordinary experiences and relevant content in exchange for their precious time. Innovation is imperative.
Project Profile
Annunciation Catholic School asked us to review the existing symbols used for the church and school with the goal of developing a consistent visual identity for both.
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Our Staff
Dan Woychick
Principal and Creative Director
dan@woychickdesign.com
Dan is an artist, gardener, golfer, father and husband. He is a past president of the American Institute of Graphic Arts (AIGA) Minnesota Chapter and takes his dog to work every day. He possesses a remarkable ability to recall phone numbers without use of a Rolodex. Dan earned a BFA in Art from the University of Idaho. His work has been recognized in local and national competitions and publications.
Claire Napier
Designer
claire@woychickdesign.com
Claire is a native of Illinois who moved north to buy a new winter coat. She will be retiring from design and forming a band as soon as she learns to play an instrument or carry a tune. Until then, she likes to measure things in picas and obsess over the scandalous exploits of Rod Blagojevich. Claire holds a BFA in Graphic Design from the University of Illinois.
Buster
Chief Morale Officer
Buster is a brown-and-white dog of indeterminate parentage. His responsibilities include grumbling at the mail carrier, dancing in the window when we return from meetings, and keeping the couch warm. Though normally mild-mannered, his separation anxiety-induced fits of pique will one day be cause for scientific study. Buster is the longest-tenured employee of the firm.
Working With Us
Our work is characterized by rigorous inquiry that helps us form a more holistic view of the organizations we work with. We believe that capturing the essence of each organization requires a deep understanding of its people and traditions. In so doing, we help each client better fulfill their mission.
Our depth of experience in non-profit marketing is demonstrated in our work, our methods, and our results. We get results because:
- Our experience working with non-profit organizations helps us to understand their challenges and recognize opportunities.
- We ask the right questions so that recommendations are based on context, not conjecture.
- We are experienced in guiding clients from Point A to Point B – and helping them define what Point A and Point B are.
- We help our clients tell compelling stories that are designed to reach specific audiences.
- We are skilled at translating themes, graphics, and messages from one application to another, maximizing each medium.
Client List
- Academic Systems
- AIGA Minnesota
- American Red Cross
- Bush Foundation
- Center for Victims of Torture
- City of New Richmond, Wisconsin
- Como Park Conservatory
- Eureka Recycling
- Hennepin Parks
- Invest Learning
- Manchester College
- Minot State University
- Minnesota Children’s Museum
- Minnesota Medical Foundation
- National Youth Leadership Council
- Northeastern State University
- Okoboji Foundation
- Oracle for Higher Education
- University of Illinois
- University of Minnesota
- University of Wisconsin–River Falls
Contact us to view our latest work, request samples, or discuss an upcoming project.
Portfolio
Case Studies
Minot State University
Positioning a university so that perceptions more accurately reflect its strengths
UNIVERSITY OF MINNESOTA
Revitalizing a publication while saving $30,000 annually
American Red Cross
Recruiting young adults to become first-time blood donors
To view our latest work, request samples, or discuss an upcoming project, contact Dan Woychick at 612-825-5400.
News
Making Great Ideas Happen: Call for Proposals
Minneapolis (08.05.10)
Since 1989, Woychick Design has donated our services to dozens of nonprofit groups focusing on education, children, and the environment. To celebrate our good fortune, we’re extending a call for proposals to qualified candidates. Read More
SOLOPRENEURS: AIGA MN LUNCHEON
Minneapolis (06.24.10)
Discover your entrepreneurial spirit and business desire. Panel discussion with insights on self-employment featuring Doug Powell, Dan Woychick, and Kenneth Kunkle. Join us!
Learning Law & Democracy Foundation
votes for a new website
Saint Paul, MN (04.05.10)
The Learning Law and Democracy Foundation encourages civic competence and learning through engaging lessons and activities for K-12 classrooms on their website CivicallySpeaking.org.
Blog
Think + Do: An exploration of
non-profit marketing and design
Some ideas aren't neatly captured in a photo or a case study, but represent a synthesis of our experience. Some projects are experiments meant to develop skills that will ultimately benefit our clients. Sometimes we just like to amuse ourselves. Join us on our blog as we venture to inform and inspire non-profit organizations to communicate more successfully.
Links
News, opinions, and food for thought found in our ongoing quest for new ideas and deeper understanding of nonprofit marketing.
Design Your Customers' Decisions
Harvard Business
The Frontal Cortex
Are Metrics Blinding Our Perception?
New York Times
Nick Finck’s Blog
Holding Colleges Accountable: Is Success Measurable?
Time Magazine
Contact Us
Thank you for your interest in Woychick Design. To view our latest work, request samples, or discuss an upcoming project, please contact us at 612–825–5400 or by email at info@woychickdesign.com.
Woychick Design
320 West 48th Street
Minneapolis, MN 55419
612-825-5400 phone
866-532-5400 toll-free